Stellion.
Your DTC ops agent that never sleeps.
Stellion watches inventory, ad performance, support inboxes, and competitor pricing around the clock and takes action inside the guardrails you set — so the founder wakes up to decisions already made, not fires already burning.
Working with Shopify, Klaviyo, Meta, Google & Gorgias today.
Capabilities
Four jobs that used to need four vendors.
Today most DTC teams stitch together Admetrics or Triple Whale for ads, a DigitalGenius support agent, a stockout predictor sold by an agency, and a manual reprice check every Friday. Stellion bundles all four under one agent with shared guardrails and one evening report.
Reorder before SKUs go dark.
Stellion watches sell-through velocity across every channel and pulls the trigger on your 3PL the moment a variant trends toward a stockout — not at 6 AM the next morning.
Today, in the log
Velocity-aware reorder windows.
- Multi-warehouse routing
- Spend guardrails per PO
Pause underperforming ads inside the spend window.
Stellion reads Meta and Google performance every few minutes and pauses sets that breach your CPA floor before the day-end budget is wasted.
Today, in the log
Per-set CPA & ROAS targets.
- Reallocation between channels
- Creative-flag kill-switch
Resolve tier-1 tickets without paging a human.
Stellion answers order-status, returns, and shipping questions in Gorgias using your existing macros — and routes anything above your refund threshold to the founder with full context.
Today, in the log
Tone-matched to your brand voice.
- Refund-floor auto-approval
- Escalation with ticket history
Match the daily low across Amazon, Shopify, and Best Buy.
Stellion tracks competitor SKUs you nominate and reprices via your repricer of choice — with hard floor/ceiling rules so margins hold even on Prime Day.
Today, in the log
Floor & ceiling enforcement.
- Repricer-agnostic policy
- Daily-low signal feed
How it works
Four steps from signup to overnight decisions.
Average time-to-first-action is six days, with most of that spent tuning your guardrails and brand voice. You stay in the loop on every decision that hits a customer.
Connect your stack
One-click OAuth into Shopify, Klaviyo, Meta, Google, Gorgias and your repricer. Stellion reads four weeks of history to learn your floors and tone.
Set the guardrails
Daily spend caps, refund limits, reorder windows, reprice floors. Anything outside those bands gets routed to you — never autonomous.
The agent runs overnight
Stellion watches every connected signal 24/7, decides within your guardrails, and writes a short rationale to its log for each action it takes.
Read the morning report
Every evening a written summary lands in your inbox: what moved, what the agent decided, and the three items that need your review tomorrow.
The evening report
One page. What moved, what the agent decided, what needs you.
Stellion writes a short narrative every evening in your voice — not a dashboard link, not a Notion dump. Three minutes to read over coffee.
- Moved — numbers you care about: MER, sell-through, support CSAT, competitor index.
- Decided — six to twelve agent actions with one-line rationales and an audit link.
- Review — three things queued for you tomorrow morning, with context attached.
Moved
MER 3.42 (↑ 0.18). Sell-through up 11% on the launch cohort. Support CSAT held at 94% — first reply under 4 min overnight. Competitor index steady on 22 watched SKUs.
Decided
- 02:14 · Pre-ordered 240 units of SKU B-019 — predicted 36 h to zero.
- 04:02 · Paused Meta set #412 — CPA below your $14 floor.
- 08:11 · Repriced 3 SKUs to match daily low on Amazon / Best Buy.
Review tomorrow
- Refund $240 — VIP repeat, two prior escalations this quarter.
- Supplier price increase on three cotton knits — 6.4% — bill back to P&L.
- Creative fatigue on Meta set #517 — engagement dropping for 4 days.
Integrations
Deep, not wide.
We only ship integrations we can read confidently and act on. Each row below is in production with paying brands in 2026 — no roadmap pills.
One more thing
The next morning, the report is already waiting.
Spin up a 30-minute walkthrough — we'll plug Stellion into a sandbox store and show you exactly what it would decide on your last 30 days of data.
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